For the first time in Lebanon, barcode marketing gets adopted.
Granted, Lebanon is not the typical location where you would walk down the streets and get access to outdoor advertising, as is the case in the European metro stations where barcode marketing was most witnessed.
Granted, Lebanon is not the typical location where you would walk down the streets and get access to outdoor advertising, as is the case in the European metro stations where barcode marketing was most witnessed.
Yet, Captain and Captain found it adequate to use it on the "opening soon" poster on their new retail shop in City Mall- to be inaugurated on December 1st, 2010. "Scan barcodes with your mobile phone to find out more!" Linking to their Facebook and Twitter Accounts.
Save your Christmas shopping list, you are about to be dazzled!
5 comments:
hello dear, could you explain more how it works, sounds like a very interesting concept !
Those using Blackberry's messenger are probably familiar with barcode scanning. Instead of entering your friend's pin, you can simply use the bbm incorporated mobile phone scanner to read it.
Likewise, you can use the same bbm barcode scanner if you have a blackberry, or if you have a mobile phone scanning application on your iPhone, Nokia, or other device (it can easily be downloaded if not) just open the application and put your phone over the QR code, the link is automatically scanned.
The barcode incorporated in this ad links to the Captain and Captain Facebook and Twitter pages: saves time and effort of typing the full address..
Its called QR Code, its very common now...QR Code is for display text, contact information, connect to a wireless network, or open a web page in the phone's browser. (threw the scanner)
Wow, I'm impressed! Good going Captains Cabin..way to set the trend.
Nice find youmny!
Good day :)
The Institute for War and Peace Reporting is seeking IT and digital media reporters for a new project.
Please check the the link below:
http://www.lebanon-support.org/index.php?page=vacancies&id=1568&action=Detail
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